About be smart. be well.

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About Us

Be Smart. Be Well. is an award-winning website that delivers life-story videos, expert interviews and in-depth articles on a variety of important health topics. In collaboration with the nation’s leading health organizations, we produce medically reviewed content that’s made available through our website, e-newsletter and e-news alerts, as well as our Facebook, Twitter and YouTube channels.

At the forefront of the video storytelling movement, Be Smart. Be Well. helps people manage important health issues like Mental Health, Food Safety and more. We share real stories from real people. Our goal is simple: to help all of us stay healthier and safer through increased awareness and simple-to-use knowledge.

Be Smart. Be Well. has been recognized for its quality health information and innovative delivery method, including:

2012 Silver Stevie Award

(Best Health Products and Services website)

2012 Silver Stevie AwardWidely recognized as the premier business awards program in the United States, the Stevie Awards are presented by the American Business Awards and honor organizations and individuals in a wide variety of categories -- from management and public relations to technology, human resources and new products.

2012 Telly Awards

33rd Telly AwardsCarolyn’s Story won a Silver (the highest award) within the Health & Wellness category; a Silver within the Safety category and a Bronze within the Social Issues category.

The Telly Awards honor the very best film & video productions, groundbreaking online video content, and outstanding local and regional cable TV commercials and programs.

Be Smart. Be Well. is brought to you by Blue Cross and Blue Shield of Illinois, Blue Cross and Blue Shield of Montana, Blue Cross and Blue Shield of New Mexico, Blue Cross and Blue Shield of Oklahoma and Blue Cross and Blue Shield of Texas, divisions of Health Care Service Corporation. The mission of Health Care Service Corporation is to promote the health and wellness of our members and communities through accessible, cost-effective, quality health care.

Be Smart. Be Well.is designed to have a positive impact on people’s lives, and we welcome your comments.  If you have feedback on the site, please send us an email.

We invite you to return to the site often, because we’d like to see you Be Smart. Be Well.



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Staff Pick Video

Mental Health

Mental Health

It took 30 years for a diagnosis.

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